Roseville Meat Company

Industry

Retail - Grocery

Partner

Roseville Meat Company

Campaign Goals

Increase “Cradled Prime Rib” sales for Holiday Season by 15% over previous year

Tactics

We utilized multiple tactics including on-air spot advertising and Surround Display.

Results

At the conclusion of the six week Radio + Digital campaign, Roseville Meat Company reported over $200,000 of “Cradled Prime Rib” sales for the holidays far exceeding their growth objectives for the 2017 holiday season.

“Roseville Meat Company is now better able to quantify our social media spend, online digital strategies, and sales results by utilizing Salem Surround. We have seen a steady stream of new customers into the store, spending more with each purchase. Salem Surround is a valued partner of Roseville Meat Company.” — Dave Henry, Owner, Roseville Meats

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