Goal

Create awareness about their new Classical Charter School opening in Northwest San Antonio and increase the number of applications before the end of the lottery period in three weeks​

Campaign

Targeted Email

Strategy

Use Targeted Email to complement the other media campaigns that the client was using, including radio and billboards​

Results

Each of the two deployments resulted in above-average views (17.6%) and click-throughs (1.25%). Valor had a noticeable uptick in school registration during that time.​

Testimonial

"Parents are looking for high-quality, tuition-free educational options for their children, and Salem Surround helped us connect with thousands of those parents in the area. The positive response has been significant and exciting! I highly recommend Salem Surround for their attentiveness and professionalism."
— Erin Fonner | Director of Marketing and Communications​, Valor Education