Your website is the first impression new customers have of your brand, and as we know positive first impressions mean everything, especially in digital marketing.
Even the most reputable businesses can suffer when the quality of their website doesn’t match the quality of their products or services. When users first visit a website 38% of them are checking out the layout and navigational links, meaning if you have a poorly designed website users will bounce rightout of there.
That's why you should rely on Salem Surround for custom website design services that show your brand in the best light possible.
We can create a website that's both visually stunning and optimized for SEO.
Your website serves as your digital storefront, so it should provide users with the same level of customer service you would provide in person. Live chat can help you facilitate a personal level of customer service and positive user experience by engaging customers with a live representative who can answer their questions, offer upsell opportunities, and provide real-time support.
Businesses in almost every industry can benefit from integrating live chat on their website. If you’re on the fence about whether you should include live chat on your website, consider the following.
If you worked with an experienced web developer to build your website, then it should offer a smooth browsing experience and feature compelling copy that encourages users to keep reading. However, every user sees the same website with the same text on every page. Live chat offers a chance to customize your sales pitch and answer specific questions your potential customers may have, which may not be addressed on your website.
A high bounce rate can be detrimental to your website. Not only will a high bounce rate lower your ranking in search results, but it also means that visitors are leaving your site without finding what they need. Live chat offers an opportunity to reduce your website’s bounce rate by allowing users to engage with a real person who can answer questions and create a more memorable browsing experience. Plus, live chat offers tools like mouse tracking and exit pop-up messaging, which will provide a final opportunity to engage users before they click away from your site. This will drive down site abandonment and help you collect more lead information. Even if users ultimately click away, they may leave their email address first, so you can follow up with email marketing or retargeting ads.
As you collect data from live chat conversations, you can identify common areas for customer concerns. You can then leverage this data to improve your website design and copy, allowing you to further reduce your bounce rate and drive up your performance in search.
Business owners should not confuse live chat with chatbots, which offer automated responses rather than real-time support from real customer service representatives. Chatbots may serve as a filter to provide quick answers to common questions, but when they’re used on their own without the backup of live chat support, chatbots may only lead to frustration.
Not all live chat software is alike. Surround Chat is Salem Media Company’s live chat system that provides your business with 24/7 support from live representatives who are experts in sales and customer service. Surround Chat will deliver more leads for your business, reduce your website’s bounce rate, and—most importantly—drive up sales and conversions.
If you want to tour Surround Chat for yourself, reach out to Salem Surround for a consultation. Salem Surround is the digital marketing division of Salem Media Group, which maintains direct ownership of more than 100 radio stations, hundreds of websites, and thousands of apps. With our extensive media network, we can help you surround your target audience wherever they spend their time. Contact us today to discover how we can elevate your marketing and help you grow your business.
No two businesses are alike, so why settle for a cookie-cutter website? With our custom web design, we create a site that reflects your brand's unique personality, values, and goals.
Whether it's a sleek modern look, bold visuals, or an inviting, approachable vibe, we ensure every detail aligns with your vision.
Did you know 53% of visits areabandoned if a mobile site takes longer than 3 seconds to load. A great-looking site is important, but what really matters is how it performs. Our custom websites are designed with your audience in mind - making it easy for them to navigate,engage, and take action.
Whether you're looking to generate leads, boost sales, or grow your online presence, we'll build a site that's as functional as it is beautiful.
Your business isn't standing still, and your website shouldn't either. Custom design allows for scalability, meaning your site can grow and adapt alongside your business. Need advanced e-commerce features? Got a specific integration in mind?
Want to future-proof your site for new technologies? No problem - we've got you covered.
When you work with Salem Surround, you're partnering with a team of experienced web designers and developers who know what it takes to create a site that stands out. 48% ofpeople said a website's design is the No.1 factor in determining the credibility of a business.
From strategy to launch, we handle the heavy lifting so you can focus on what matters most - your business.
A one-size-fits-all approach doesn't work when it comes to websites.
Custom web design offers the flexibility, functionality, and uniqueness your business needs to stand out in an increasingly crowded online space.
A well-designed e-commerce site provides a seamless shopping experience, strengthens your brand identity, and drives sales.
Tailored to your business needs, it's the key to attracting customers, building trust, and scaling your success online.
A strong landing page is more than just a digital placeholder - it's a powerful tool for capturing leads and driving conversions.
With a focused design tailored to your audience, a well-crafted landing page boosts engagement, supports marketing campaigns, and turns clicks into customers.
