The internet is a crowded place. Countless brands are vying for attention, so how can you make sure that your digital marketing efforts don’t get lost in the noise and ensure that the right potential customers find you?
At Salem Surround, our strategy involves creating a virtual circle around your audience and being present where they are online. Our Surround Display services take this effort to the next level, by creating visibility in highly relevant places, with customized messaging crafted specifically for your demographic.
Reach the Right Audience
Every business has a certain group of demographics that is most likely to purchase their products or services. Making sure that your marketing reaches these specific groups is key to a successful online campaign. Surround Display helps the right audience discover your brand with tools like:
- Behavioral Targeting: Who is looking online for goods or services that you provide? Who added something to a shopping cart but didn’t complete the purchase? Behavioral targeting nudges them with relevant, timely ads.
- Geofencing: Get your custom ads to people who are near your location—or near your competitors—by using GPS information to deliver relevant advertising on mobile devices.
- High Impact Advertising: Get your message in front of millions of users of Salem Media Group platforms with exclusive sponsorship advertising opportunities, including:
- Mobile app splash ads
- Homepage takeovers
- Sticky footers
- Streaming player sponsorship
Once a consumer has discovered your business, it’s up to your marketing to convince them that your services are perfect for their needs. With Surround Display’s retargeting services, we can reconnect with customers who explored your website but didn’t take the plunge. Reaching out a second or third time with relevant advertising could be the ticket to closing the deal.
Seal the Deal with Surround Display
All the marketing in the world goes to waste if a customer opts to patronize another business. Surround Display utilizes proven strategies to help your business seal the deal. Intent Targeting analyzes a consumers’ online activity to determine if they’re ready to purchase your goods or services and targets them with specific advertising to encourage them to take the next step.
Our Expertise, Your Brand
Put the power of Salem Display to work for you and get seen by the right consumers. Contact us today to find out more about how we can boost your visibility and help you convert more sales.